Souk Okaz is a souq, or open-air market, in Taif, in Saudi Arabia. It was the largest and best-known souq in pre-Islamic times, today it is a popular tourist destination, with many activities where people get to experience the culture of different Arab nations by visiting pavilions showcasing its cultures.
Visitors
Over 1 million
Merchants
More than 100
Duration
60 days
In 2019, PASSION created immersive experiences for 4 of these countries, Kuwait, Jordan, Tunisia, and Lebanon. With attention to details. And designing each pavilion to include the famous landmarks, streets, vibes, and even smells, sharing cultural and social heritage and presenting a diversity of rich cultural and artistic activities, showcasing the food, art, and history..
Check the full Souq Okaz Youtube playlist HERE
